BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/Vancouver BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:Pacific Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:Pacific Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Vancouver:20260526T083000 DTEND;TZID=America/Vancouver:20260526T103000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:FREE Member Workshop: Building a Marketing Plan That Works DESCRIPTION:Marketing can feel overwhelming\, especially when it's unclear what's working and where to focus. This practical workshop is designed to help small and mid-sized businesses build a clearer\, more structured approach to marketing.Using a simple full-funnel framework\, the session will walk through how different pieces of marketing work together\, from building awareness and trust to driving conversions and long-term growth. Participants will leave with a better understanding of where their current efforts stand and what to prioritize next.What you'll learn:Why brand consistency and positioning matter more than most businesses thinkHow to strengthen your digital presence and improve discoverabilityWays to build trust before asking for the saleThe fundamentals of performance marketing (search\, social\, and retargeting)How to measure what's working and improve over timeWho should attend:Small to mid-sized business ownersMarketing managers or coordinatorsAnyone responsible for driving growth or customer acquisitionBusinesses looking to better understand how their marketing efforts fit togetherThe workshop will also include a short\, hands-on exercise to help you map your current marketing efforts and identify immediate opportunities for improvement.Shana Gill\, Director of Go-to-Market Strategy at Lodestar Digital\, will lead this session. As the sister agency to the Delta Optimist under Lodestar Media\, Lodestar Digital powers the Delta Optimist website and supports local businesses in our community to grow and thrive online.Event Details:πŸ“… Tuesday\, May 26\, 2026πŸ•˜ 08:30 AM 10:30 AM (Session begins at 8:45 AM\, followed by Q&A and Networking)πŸ“ Delta Chamber Boardroom\, 6201 60th Avenue\, DeltaπŸ’² Members: FREE | Future Members: $20\nQuestions? Please reach out to Scarlett Huntington\, at scarlett.huntington@deltachamber.caPlease note that tickets are non-refundable. If you're unable to attend\, you're welcome to transfer your ticket to another guest. Please email scarlett.huntington@deltachamber.ca with the updated details. X-ALT-DESC;FMTTYPE=text/html:


Marketing can feel overwhelming\, especially when it&rsquo\;s unclear what&rsquo\;s working and where to focus. This practical workshop is designed to help small and mid-sized businesses build a clearer\, more structured approach to marketing.

Using a simple full-funnel framework\, the session will walk through how different pieces of marketing work together\, from building awareness and trust to driving conversions and long-term growth. Participants will leave with a better understanding of where their current efforts stand and what to prioritize next.

What you&rsquo\;ll learn:

Who should attend:

The workshop will also include a short\, hands-on exercise to help you map your current marketing efforts and identify immediate opportunities for improvement.

Shana Gill\, Director of Go-to-Market Strategy at Lodestar Digital\, will lead this session. As the sister agency to the Delta Optimist under Lodestar Media\, Lodestar Digital powers the Delta Optimist website and supports local businesses in our community to grow and thrive online.

Event Details:

πŸ“… Tuesday\, May 26\, 2026
πŸ•˜ 08:30 AM &ndash\; 10:30 AM (Session begins at 8:45 AM\, followed by Q&\;A and Networking)
πŸ“ Delta Chamber Boardroom\, 6201 60th Avenue\, Delta
πŸ’² Members: FREE | Future Members: $20


Questions? \;Please reach out to Scarlett Huntington\, at scarlett.huntington@deltachamber.ca

Please note that tickets are non-refundable. If you&rsquo\;re unable to attend\, you&rsquo\;re welcome to transfer your ticket to another guest. Please email scarlett.huntington@deltachamber.ca with the updated details.

LOCATION:6201 60th Ave Delta BC V4K 4E2 UID:e.2111.1458960 SEQUENCE:3 DTSTAMP:20260528T180831Z URL:https://business.deltachamber.ca/event/Details/free-member-workshop-building-a-marketing-plan-that-works-1728196?sourceTypeId=Hub END:VEVENT END:VCALENDAR